How to Improve Your Site Speed and Rank Higher

How to Improve Your Site Speed and Rank Higher

It’s no question that content quality is the most significant factor in determining SEO ranking. In fact, the EAT model sets the groundwork for creating and determining high quality content alone. But let’s not neglect the work behind the scenes. Smart, efficient web development and a keen attention to technical operations can improve SEO ranking by simply ensuring site speed […]

The Three Most Important Tips for Using EAT

The Three Most Important Tips for Using EAT

In 2019, with Google’s dominance of the search engine landscape, SEO really refers to Google optimization. With Google’s latest algorithm update, BERT, it begged the question “can search engine marketers optimize for BERT?” The truth is – no, there’s no way to optimize for BERT. However, search engine marketers can use the EAT formula to create high quality content. What […]