Email Marketing

Actionable Insights from The IBM Watson Marketing 2018 Marketing Benchmark Report Webinar

LSC’s David Clemen, Vice President of Digital Operations, and Loren McDonald, Marketing Evangelist IBM Watson Marketing, talk valuable insights gained though this informative report as well as give you actionable takeaways you can put to use right away.

Some of the topics covered include:

  • Using Benchmark Data to Take Your Marketing Program to Another Level
  • A Look at the Data (Open Rates)
  • Tactics to Improve Your Open Rates
  • A Look at the Data (Click Through Rates)
  • Tactics to Improve Your Click Through Rates
  • Bonus Round: Marketing Benchmarking Best Practices

Watch the webinar below or download the presentation

Ready to put these best practices to work for you? Call us at (203) 743-2600 or email to get started!

Author : David Clemen

With over 18 years of experience in business development, operations, advertising, and marketing, Dave possesses a deep repertoire of revenue-building skills and strategies. Proficient in the full gamut of paid advertising platforms and a sought-after expert in e-commerce, social media, search engine marketing, and email marketing,

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