Tag: direct mail marketing

Is All Data Created Equal?

The LSC Digital team hosted a webinar about data growth and management on Thursday September 19. As always, we live tweeted the webinar and made appropriate use of this GIF: Is ALL data created equal? #LSCWebinar pic.twitter.com/j4ic4SLlkO — LSC Digital (@LSC_Digital) September 19, 2019 Sure, we know that not all data is created equal, but…
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September 26, 2019 0

Fueling Your Growth with Accurate Data and Smart Data Management

Did you know that 90% of all data was created in the last two years? Data is crucial to business, and this growth requires a need for more data management. Without a data management problem, it’s easy for a business to let data go into disarray and subsequently drown. Thankfully, Kate McCall, head of data…
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September 20, 2019 0

How does LSC Digital Use Multichannel Marketing?

On Monday, July 1, the teams at LSC Digital and List Services gathered for a presentation about Multichannel Marketing by Nicole Conte of LSC Digital. Multichannel marketing combines List Services’ traditional, direct mail tactics with LSC Digital’s online marketing tools. This creates an effective campaign across traditional and digital channels. What is Multichannel Marketing? Multichannel…
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July 10, 2019 0