Tag: featured snippet

Digital Marketing Definitions You Probably Have Been Misusing

We caught you red handed didn’t we? It’s okay. In this digital age of endless lingo and constantly evolving technology, it’s easy to misunderstand industry jargon. We’re here to clear that up. SERP – Search Engine Results Page This is the page that populates after making a search in a search engine. It could have…
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October 8, 2019 0

What is Voice Search? Is My Site Ready for that SEO Shift?

The internet provided the world at our fingertips. With touch screens, that statement became literal as search engines like Google rose to dominate the technology industry. But the future will bring the world to our voice command as voice recognition and voice-activated digital assistants become commonplace in offices and houses. According to a Forbes article…
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September 18, 2019 0

What’s Up With Google?

Google has been the company on everyone’s minds in light of recent updates. The massive search engine is undergoing scrutiny for lack of click through results, increase in ads and decrease in organic search real estate. In this webinar, David Clemen, Vice President of Digital Operations at LSC Digital, talks through some recent SERP changes…
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August 30, 2019 1

How to Survive Featured Snippet Updates in Google

Google is updating it’s featured snippet function to understand which queries require the freshest content. According to an article by Search Engine Journal, this function will not only allow Google to better understand where rich snippets are on a website, but it will also remove featured snippet content that is outdated and irrelevant. So, how…
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August 5, 2019 0